Chapter 601 Brand debut, Annie
"Come back?"
Gao Mengting's voice was soft, and her tone revealed a tacit understanding that only they could understand.
"I came here just after getting off the plane. Thank you for your hard work, Mr. Gao." Tang Song looked at her soft face with gentle eyes, and he could see clear fatigue from her expression.
Since November 1st, in order to prepare for this crucial brand upgrade battle, Gao Mengting has almost never taken a vacation.
I often work overtime until early in the morning at night, and then sleep directly in the office lounge.
It is precisely because of her hands-on approach and conscientiousness that he, who is far away in the south, can control the company's dynamics in real time.
Gao Mengting smiled, stepped forward, and patted his arm very naturally.
He joked: "Our Mr. Tang is working hard, running around alone. I just don't know, during this journey, has he been fascinated by any scenery?"
Tang Song smiled awkwardly, and immediately changed the topic: "How was the live broadcast data just now?"
"Not bad." When it came to work, Gao Mengting immediately returned to her professional and capable appearance, "The warm-up effect is very good, the fan interaction and purchase rate have exceeded expectations. He Yiyi's account matrix has also begun to work hard, and the data of several warm-up videos today have exploded."
She paused, with a confident light shining in her eyes: "Tonight's brand debut, we are confident I am fighting a big victory."
Tang Song looked at her with a smile, "More than confident, I am sure of winning. After all, my partner is invincible."
Gao Mengting burst out laughing, "Mr. Tang is so sweet today!"
Their eyes met in the air.
A thin layer of mist gradually appeared in her gentle eyes, like misty rain in the south of the Yangtze River, with a hint of seductive charm in the haze.
It was a kind of quiet teasing that was unique to her, subtle, yet directly touching people's hearts.
Tang Song’s throat rolled unconsciously and his heartbeat accelerated.
The two whispered for a few more words.
Gao Mengting looked at the time and said, "Let's go to my office to chat. It's too messy here."
"Yes." Tang Song nodded lightly.
After saying hello to the busy employees around him, he walked out side by side with her.
In the quiet corridor, footsteps fell softly, and the two people moved forward slowly.
Walk into the office full of personal style.
Gao Mengting smiled and said: "You sit down first, I will make you a cup of tea."
As she spoke, she walked straight to the tea table, with her back to him, brewing tea elegantly.
It can be seen that she is very happy now.
The body swayed gently with the actions of warming the cup, setting the tea, and brewing it. There was a pleasant rhythm in every step, like a brisk waltz.
At this moment, all her professional sophistication seemed to have faded away, leaving only a calm and gentle literary temperament.
In the tea atmosphere of nitrogen and argon, it looks particularly moving.
Tang and Song’s eyes were involuntarily attracted.
Step by step to her side.
The warm body fragrance mixed with the fragrance of white tea flows into the nasal cavity.
Tang Song stretched out his hand and hugged her gently from behind.
Her figure is not exaggerated, nor is there anything particularly outstanding, but it has a unique, just right symmetry and softness.
He could clearly feel the smooth texture under her slender waist and the lines of her back that undulated slightly with her breathing.
Like fine jade, it has a restrained richness that needs to be savored carefully to feel.
Gao Mengting moved her hands and looked back at him, as if she wanted to say something.
In the end, he just smiled.
Putting a cup of hot tea next to him, he reached out and said, "Okay, Mr. Tang, please have some tea."
Tang Song did not let her go, but buried his face in the crook of her neck, gently lifted the hem of her shirt with his right hand, and got in.
Caressed her warm and delicate flat belly, slowly moving upwards.
Gao Mengting let out a low "Humph", her body began to tremble, and she blushed and said: "What are you doing, this is the office!"
"Mr. Gao has been working too hard recently, let me help you relax."
Gao Mengting bit her lip, feeling the toughness of Tang and Song, and whispered. Said: "It's too important to have a brand debut tonight. It's not appropriate now."
Tang Song leaned into her ear and said with a smile: "Then if there is no brand debut, is it okay?"
Gao Mengting turned her face sideways, her soft face full of touching blush, "Whatever you want."
I heard that the partners were so cooperative.
Tang Song became excited instantly and whispered: "Then where do you want to be? What knowledge do you use?"
"Hey, that's too much -"
“Didn’t you ask me to describe my feelings with you before? No matter what, you are going too far.”
“Fuck you! You are a disciple!” Gao Mengting was ashamed and angry.
She does not reject any close contact with Tang and Song Dynasties at all, and is even extremely eager for it.
I am also willing to discuss sexual relations with him.
But it depends on the occasion.
Can it be the same in bed and in the office?
She also wants to be ashamed!
"Tell me about it." Tang Song's hands were slightly stronger.
Gao Mengting said "Oh!" and her whole body seemed to be on the verge of death.
He gasped quickly: "Okay, okay, I-I said-"
"Say it quickly."
Gao Mengting glared at him hard and said a few key words with a blushing face.
Only then did Tang and Song let go of her with satisfaction.
Picked up the teacup and took a sip.
The refreshing fragrance of tea fills your mouth.
The two sat down on the sofa, drank tea, and naturally talked about the plans for the Double Eleven promotion.
It was mainly the Tang and Song Dynasties that were talking, and Gao Mengting just echoed softly while holding a tea cup.
Obviously, the intimate action just now was still a bit too much for her who was extremely sensitive.
After a while.
Seeing that the partner finally regained his composure.
Tang Song picked up the tablet on her desk, sent a document to it, then opened it and handed it to her.
"This is the project I went to Yangcheng to see this time. You need to understand it first. AI + e-commerce marketing, I think will be a very important technical fulcrum for our company in the future."
During this business trip, his excuse for going inside the company was to contact this company.
Gao Mengting’s eyes lit up, she took the document and started reading it carefully.
As the content progressed, her eyes became brighter and brighter, and she was even a little excited.
"This project is so relevant!" She raised her head and looked at Tang Song, with undisguised surprise in her voice, "Our biggest cost now is traffic purchase and content production. Especially in order to make differentiation, we need a large number of short video materials with different styles and different scripts. The labor cost and time cost of this are terrifyingly high. If -"" Tang Song nodded gently and began to discuss with her in tacit understanding.
This is why he is so concerned.
Once the branding of Songmei Clothing is fully launched, the traffic cost will be one of the largest expenses.
If you can have an intelligent delivery and content generation system, you can save more than half of the cost.
In the future, with Yimai Technology, we can even accurately predict popular products, automatically generate massive amounts of materials, and optimize the RO of each channel|
Songmei Clothing is the core of his [Growth Plan Mission]. With the blessing of these cutting-edge technologies, the road to the future will be smooth.
This also slightly made up for the debt and guilt he felt toward his partners.
At the same time.
Singapore, Marina Bay Financial District.
Sinsight Capital’s global headquarters building.
Outside the huge floor-to-ceiling windows, you can see the world-famous city skyline and the sparkling Strait of Malacca.
Top floor, CEO office.
The entire space is dominated by calm black walnut and calm metallic gray.
Behind the huge desk, Wu Kezhi was leaning on the back of the chair with a cigar between his fingers.
“Dong-dong-dong-”
A slightly scrawled knock on the door sounded.
"Come in."
The office door was pushed open, and a man and woman stepped in.
"Hey, Wu, it looks like your afternoon is very pleasant."
There was a lazy smile in Anne Kate's voice.
She was wearing a sexy suit and skirt, her long golden hair was casually spread over her shoulders, and her blue eyes were shining like a hunter.
Every step is swaying, full of confidence and pressure.
She walked straight to the desk and threw the documents in her hand on the table without ceremony.
He took advantage of the situation and sat on the edge of the table, with a pair of straight and slender white legs folded casually.
Zheng Qiudong, who followed closely behind, was dressed in a standard business elite outfit, with a relaxed smile on his handsome face.
He carefully took out a cigar from Wu Kezhi's cigar box.
Cut it cleanly with cigar scissors, but didn’t light it, just put it to your nose and sniffed it.
Then he walked to the sofa and sat down, saying in a relaxed manner: "Finally won the SSC. "Deju Renhe's talent network in Europe has been completely opened up."
Anne took out a lady's cigarette, lit it, and blew out the pink mist, "So, you should thank the great Anne, right, my dear Zheng?"
"Of course!" Zheng Qiudong answered immediately, with just the right amount of gratitude and admiration on his face, "I should thank you, the "angel investor," for clearing all the obstacles for me with your strongest stance at the most critical moment. Without your support, this acquisition will be delayed for at least another three months. "
Wu Kezhi then spoke slowly, with a steady and powerful voice: "Qiudong, do you have any plans for the subsequent formal delivery?"
Zheng Qiudong sat up straight, his expression became serious, " The acquisition team will be stationed in London next week, and I will personally lead the team to complete all processes within a month to ensure that SSC can be perfectly integrated into our global system before the end of the year."
"Okay, okay, the boring business talk is over." Annie interrupted them impatiently, tapping the cigarette ashes with her fingertips, her tone full of expectation and playfulness, "Let's talk about something interesting. I heard something about Miss Tian Jing's birthday party - very Interesting news."
Hearing the keyword, Zheng Qiudong immediately sat up and asked, "Oh? What information?"
He planned to bring Tian Jing into the Deju Renhe camp and accelerate the company's internationalization process.
At this moment, I am particularly concerned about everything related to her.
Annie's mouth curved with a hint of joking, "She booked the presidential suite at the Lanfeng International Hotel on her birthday, and she also..."
She paused deliberately, with a wild light shining in her blue eyes, "She also customized a set of top-notch wedding dresses and rings. Obviously, this cute girl wants to give our Song a huge "surprise" and plans to do it in one step? So, my dear Mira (Jin Meixiao) asked me to go over and "educate" her, hahaha! "
"What? This" Zheng Qiudong's eyelids twitched, his face full of shock.
Good guy, Tian Jing’s execution skills are so awesome!
If she really did it, Director Jin might kill someone.
Of course, this is just a thought.
If it’s Liu Qingning, I’m afraid it’s really possible.
But Tian Jing is probably this young white Fumei’s unilateral cranky.
Wu Kezhi, who had always been calm and composed next to him, raised his eyebrows in a rare move when he heard this.
I feel a little ridiculous.
Annie turned her eyes to Wu Kezhi and issued an invitation: "How about it, Wu? It's such a wonderful play, why don't we go and buy a front-row ticket to watch it? It is said that many people will go, it will be very, very interesting."
Wu Kezhi's fingertips were gently rubbing on the cigar, with a thoughtful look in his eyes.
A lot of things have indeed happened recently.
Tang Jin’s internal turmoil, Rongliu Capital’s capital injection, Wenruan’s airborne home office, and the “Xuanji Light World” project.
Everything is like a prelude to a storm, and he himself has been inevitably forced to be involved in this storm.
Maybe it’s time for him to go to Yancheng.
Observing the change in his expression, Zheng Qiudong immediately said: "It will indeed be very interesting, Brother Ang. Do you want to go there with me? I have an invitation letter in my hand."
Wu Kezhi pondered for a moment, and finally said: "That's fine. I also need to communicate with Mr. Tang in person about the next moves of Jingwu Capital."
"Great!" Annie snapped her fingers, with a bright smile on her face.
With her adventurous and fearful character, what she likes most is scenes full of unknowns and conflicts. Moreover, looking at the photos, Tian Jing is a very well-behaved and beautiful rich girl, with eyes as clean as a piece of white paper.
In this regard, she, the heir who emerged from the bloody storm of the Kate family, has an absolutely suppressive advantage.
I can’t say it, so I have to “bully” her properly.
Of course, Wei Youjing is just one of the reasons.
What’s more important is that she wants to meet the man who makes her “long for her”.
During the two days when she was fooling around with Tang and Song, she was left with a psychological shadow.
It took a month to finally recover.
Then the desire to conquer that he had suppressed forcibly began to restless again.
She feels that she is "good again" and has recently "polished" her ventriloquism seriously, so she can definitely give him a big surprise.
Thinking of this, Annie licked her red lips and raised the corners of her mouth in a dangerous arc.
When the time comes, let him see who is the real master.
The time is approaching 7 o'clock in the evening.
The entire office area is brightly lit, as bright as day.
The air is filled with a unique smell of caffeine, adrenaline and takeaway fast food.
Fashion design office area.
“Bang, bang, bang”
Yao Lingling felt that her heart was about to jump out of her throat.
On the computer screen in front of her, a short warm-up video of her jacket was playing in a loop. Her heart was occupied by unprecedented ambition and tension.
As early as a few days ago, when the first batch of sample clothes was rushed from the factory to the company.
The entire operation team began to launch a three-dimensional and saturated content warm-up battle around her jacket.
He Yiyi’s four matrix accounts filmed a series of short videos of her wearing jackets with a high quality of life.
These videos do not directly promote a single sentence, but they maximize the sense of scene, story and emotional value of the product.
Once the video was released, it caused a huge response in the fan circle.
Voices of “sarcasm”, “good-looking”, and “seeking links” come and go.
Immediately afterwards, the peripheral grass planting matrix was accurately detonated under the huge traffic blessing of "Dou+".
The topic of [#何一同同肖神Jackets#] had accumulated more than 10 million views before the live broadcast started.
All the preheating data points to one result: this dress is going to explode!
It is precisely based on this prediction that the marketing department has prepared large quantities of goods in advance, and the factory is also ready to schedule subsequent orders.
But the more this happened, the more panicked Yao Lingling became.
Although she is very confident in her work, what if, what if it fails?
After all, due to the high-end fabrics and complex production process, the final price of this jacket is as high as 599 yuan.
This already belongs to the mid-to-high-end category.
Once fans hesitate before the price and are unwilling to buy it, all the early investment will be in vain.
It will bring huge inventory pressure and economic losses to the company.
By that time, she would really have no shame in working peacefully with such a high salary.
I don’t even have the shame to stay next to my senior.
The "4 million GMV" bet she made with Tang Song was actually more of a wish for herself.
It is a little bit of psychological comfort for yourself when facing huge pressure.
She knew very well that this goal was almost impossible to achieve.
In today’s industry Douyin live broadcast ecosystem, those truly industry-leading anchors with a single GMV of professional jackets can exceed 5 million, which can be regarded as a phenomenon-level industry leader.
And He Yiyi is not yet a leader in the first-line industry, and [HEYISTUDIO] is just a new brand that has just been released in the industry.
The 2 million industry target mentioned before in the Tang and Song Dynasties was actually a very exaggerated figure.
It is too difficult to achieve sales of 4 million yuan per product in a single show at the first show.
But - what if the true dream comes true and this incredible goal is achieved?
That means that the brand [HEYISTUDIO] will completely gain a foothold in the mid-to-high-end market.
And He Yiyi will truly become a first-line delivery anchor.
The entire brand will receive much attention during the Double Eleven promotion.
If true karma is like this·
Then she really had the courage to propose that unrealistic career wish to Senior Tang and Song.
Thinking of this, Yao Lingling bit her lips hard, and her face felt hot unconsciously.
Just when she was having random thoughts.
A gentle voice sounded in the office area:
"Thank you for your hard work! Tonight is a key battle. The administration department and I have prepared some midnight snacks, fruits and drinks for everyone. , have been placed on the public tables of various regional industries, everyone can grab it and use it! ”
“Thank you, Mr. Gao!”
“Mr. Gao is awesome!”
There was a burst of cheers in the office area, and the tense working atmosphere was slightly relieved.
Yao Lingling quickly restrained herself and shouted along with everyone.
Then, he looked at Gao Mengting, the vice president of Elegant Intellectual Industry.
Together with several female colleagues, she was pushing a trolley filled with snacks, energy drinks and freshly cut fruits, distributing them from area to area.
I have to say that she is indeed a very outstanding professional woman.
And the seniors from Tang and Song Dynasties are also quite compatible.
After a while.
Gao Mengting came to her side and said with a smile in her eyes: "We, the great designers, would like to go to the scene and witness with our own eyes how your "works" amaze the world? ”
Yao Lingling took a deep breath of national spirit, and her tension and expectation were instantly ignited.
He nodded heavily: "Okay! Thank you, Mr. Gao!"
Looking at the industry data on the screen, it is indeed more real and shocking than witnessing it with my own eyes on the spot.
Immediately, Gao Mengtingye turned his eyes to the other side, his eyes flickering undetectably.
"Qiuqiu, do you want to go to the live broadcast room with us?" She invited softly: "Those posters and details of your design will be displayed on the secondary screen of the live broadcast room tonight. Go to the scene to see the actual visual presentation effect, how it cooperates with the lighting and camera settings, it will also be helpful for us to optimize the subsequent design."
After Cheng Qiuqiu hesitated for a moment, Jiejie nodded, stood up and came to the two of them.
Gao Mengting came closer and her nose twitched.
A fresh smell mixed with the aroma of white peach and lemon flows into the nasal cavity.
That was the scent of the scented shower gel that she and Qiuqiu had been sharing at home in Zhuxi Community.
Her brilliance dimmed instantly.
Today in the office, Tang Song hugged her.
She had smelled the exact same karma smell from him.
In the past two days, she has been sleeping at the company and has never returned home.
The answer is self-evident.
From inside, Jiejie sighed at the national spirit, but Gao Mengting’s face didn’t show anything strange.
Still wearing a gentle smile.
Talking and laughing, he led the two of them into the K3 live broadcast room.
"Have the warm-up loop video, product introduction video, and practical interactive special effects package been integrated into the streaming device?"
"Audio team, reconfirm the list of background music!"
p>"Unit 1, Unit 2, and ceiling industrial track seats are all self-checked to confirm that the picture is stable!"
The noisy and tense industrial atmosphere enveloped three people in an instant.
Looking at this scene, Yao Lingling felt both nervous and excited.
Immediately, she saw Ye Tang and Song standing in the corner.
He was chatting with the anchor He Yiyi, with a focused and serious look on his face. Paired with the well-tailored business suit, he looked like a male CEO who had stepped out of a novel.
Sure enough, men who write seriously are the most handsome!
Sensing that the fate of the three is approaching.
The two stopped talking and looked over.
"Mengting, Qiuqiu, Lingling, you are here." Tang Songfu smiled and nodded.
“Mr. Tang, one by one.
“Mr. Tang.”
Several people greeted each other.
Tang Song patted He Yiyi on the shoulder and said encouragingly: "Don't be nervous, just follow the rhythm of our previous preview industry. Come on, we will break a record tonight!"
"Okay! Thank you Mr. Tang for your encouragement!" He Yiyi She nodded heavily, then opened her arms and hugged Tang Song hard,
"Fighting!"
After saying that, she turned around and walked in with great confidence.
Yao Lingling couldn’t help but smack her lips.
She just noticed that this popular female anchor secretly touched Senior Tang and Song, obviously taking advantage of him.
It’s hard to say, after the first show of her jacket is over, I can do the same.
Presumably, in such a situation where everyone is celebrating their karma, the seniors of Tang and Song Dynasty would not mind their karma, right?
Thinking of this, she secretly took a look at the almost perfect figure of Tang and Song Dynasties, and swallowed the national water.
【19:20】
The live broadcast room was opened in advance, and static industry preview images began to be displayed on the screen.
Audiences poured in one after another.
He Yiyinu was in front of the anchor station, quickly flipping through the message board in front of him, memorizing the core words in his mind.
Real fishing industry monitoring data began to appear on the huge industry data screen,
The operations team began to distribute lucky bags, locking in the first batch of industry visitors.
Now Ye He Yiyi is already a big anchor, and this Ye He brand debut has been warmed up for a long time.
Although it has not officially started broadcasting, the number of viewers in the live broadcast room is still growing rapidly.
It soon exceeded 10,000.
19:30, the live broadcast officially begins!
"Hello, good friends tonight, welcome to the Yiyiye live broadcast room."
In the camera, He Yiyi is sitting in the live broadcast scene decorated like a luxurious cloakroom.
A gentle smile and a soothing tone.
Her style of live broadcast has never been the kind of hawking at the top of one’s voice, but rather a kind of eloquent talk and sharing like a friend.
It is this unique style that has allowed her to gain a number of extremely sticky fans in just six months.
"Tonight is a very, very important day for our entire company, Gaomei Clothing. Because our own brand, [HEYISTUDIO], the first product of the industry, will officially meet with you tonight."
As she narrated, the public screen in the live broadcast room was instantly covered with enthusiastic comments.
【「哇!这个背景好高级!像走进了美术馆一样。」】
【「一一今天穿业这件裙子好美,是今天业货盘吗?」】< /p>
["Please put the jacket on the shelves! I love this design!"]
The number of people online in the live broadcast room exceeded 20,000 in just five minutes after the broadcast started.
Huge industry traffic pours in from various preheating channels, like hundreds of rivers converging into the sea.
"Link No. 1 is on the shelves, with coupons and lucky bags!"
"Operations team, direct the topic to the story of our industry brand today!"
"Quick, quick, quick! Cut in the short video of our dress industry production process!"
The entire team of field control, broadcasting, product team, and technical team began to work closely and efficiently.
The sales volume of the live broadcast room industry is jumping crazily upward under the gaze of all industries.
100,500...1,002,000·
Yao Lingling’s industry followers also followed those figures, getting higher and higher.
Among the professional garments one after another, 3 garments of the [HEYISTUDIO] brand were also launched online.
Due to sufficient industry warm-up, sales are extremely hot.
But the best one sold for less than 1 million.
Looking at this number, Yao Lingling became even more worried.
It’s approaching 9 o’clock in the evening.
The number of people online in the live broadcast industry has stabilized at 25,000.
Yao Lingling stood beside the field dispatching desk in the live broadcast room, nervous and dry.
The whole person was trembling uncontrollably.
"Okay, friends." In the live broadcast room, He Yiyi's voice was just right and mysterious, "Next, it is our work tonight, and it is also the most important work of our [HEYISTUDIO] brand. Before showing it, I want to tell you a story about it."
As soon as the voice fell, the live broadcast screen switched.
The main protagonist in the film is the jacket and the design manuscript of Yao Ling Lingye.
From early morning to late night in the city, from the windows of cafes to the crowds on the subway, from walking outdoors in the mountains to the coming of heavy rain, the street corner shots are full of story-telling, and paired with the strong rhythmic background music, perfectly interpret the two core themes of "urban adventure" and "female power."
The short film was only half a minute, but it instantly ignited all professional emotions.
["Stop talking! Go to the link! Our wallet can't wait!"]
["The designers understand us so well!"]
At the moment when the audience's emotion reaches its peak, the camera cuts back.
He Yiyi has already put on a black jacket.
She stood in front of the camera and slowly turned around. The neat tailoring and exquisite design made her tall and beautiful figure stand out. The screen in the live broadcast room was covered with dense barrage.
"It uses the industry's most customized technical fabrics, rainstorm-level protection, laser seamless glue technology, and a full-body 3D three-dimensional tailoring style. "This is the first star item we have launched in the industry. It is personally designed by our independent designer and is called 'CityE
"plorer'."
"So, it is not only a functional professional garment, but also represents a new professional understanding of our modern urban women's life -"
Almost at the moment when He Yiyi's project ended.
The shopping cart icon in the lower right corner of the live broadcast room flashed suddenly.
The link is online.
At that moment, Yao Lingling felt that her breathing had stopped.
She stared at the huge industrial data monitoring screen.
On the screen, various data representing the sales of jackets began to rise rapidly.
【Solid transaction amount: ¥1009315】
【Silao order quantity: 1685】
"Thirty seconds! Breaking one million!"
The tone of Operation Director Ye’s voice changed with excitement, and everyone’s eyes became intense.
Yao Lingling’s eyes widened and her breathing became rapid.
She expected to sell well, but she never expected that the data would be so exaggerated!
In the live broadcast room, He Yiyi is still conducting national broadcasts according to established professional techniques.
But the background data that was constantly refreshing made her speak faster.
On the screen, various data representing the sales of jackets are still rising.
In three minutes, the total transaction volume exceeded three million!
"Inventory is running low! All black and white lines are sold out!"
"Pre-sale!"
In six minutes, the 4 million business mark was broken!
The bet has been reached!
Yao Lingling felt like she was in a dream. Her mind went blank except for the constantly beating business numbers.
That seemingly unreachable career goal was actually achieved like this?
In the live broadcast room, He Yiyi's emotions were completely ignited by the crazy sales data, and his voice was filled with uncontrollable excitement.
In ten minutes, the GMV of a single product exceeded 5 million!
Yao Lingling’s whole world seemed to have been pressed on the mute button, leaving only the crazily roaring sound in her chest.