← Rebirth 2013: Super Technology Empire

Chapter 023: Expanding production capacity and breaking out of the circle to become popular

 The time comes to the end of November.

 Yuanjie Intelligent Control has rented a two-story office building in more than half a month, successfully settled the factory building, and started recruiting employees on a large scale.

  10 a.m., new office headquarters.

  Lu An’s office has also been moved to a new location.

  "Come in."

   Hearing the knock on the door, Lu An responded in the office. He raised his head and glanced at the door. Meng Qiuyan walked in. She said: "Quanta has transferred 200 million in capital accounts to our company account."

  The goods had not yet arrived, but the money was remitted so quickly, and it was paid in full in one go.

 There is no doubt that this is all because the boss behind Quanta is his good brother Qin Yiyun.

Without this relationship, it would have been impossible to remit the funds to Yuanjie Intelligent Control's account so quickly. Lu An naturally kept in mind the great help from his good brother.

   After a moment, Lu An said in a deep voice: "With these 200 million yuan, Metaverse Intelligent Control can also enter the stage of rapid expansion. The first thing is to solve the production capacity problem. Now it owes Quanta 10,000 robotic arms waiting for delivery. It can’t be delayed for too long. ”

Good brothers are so determined to support it, and they directly raised 200 million, which is a real cash flow. Wanxiang Huitong, headed by Qin Yiyun, is not a super giant, but has a total market value of more than 5 billion.

 Lu An knew that there was definitely a lot of pressure to collect the money, so he had to complete the delivery of the goods as soon as possible and let Quanta sell the products to collect the funds.

 The next key task of Metaverse Intelligent Control is to focus on expanding its core production capacity.

 At this time, Lu An asked: "How many people have been recruited now?"

 Meng Qiuyan replied: "200 people have come."

 Lu An nodded: "Continue to expand manpower recruitment, the next most important thing for the company is The main task is to increase production capacity. ”

 The large-scale mass production of bionic prosthetic robotic arms still needs to rely on domestic complete industrial output and manufacturing capabilities. Lu An has no intention of letting Metaverse Intelligent Control produce all the components of the robotic arm itself. This is too slow.

  Lu An chose his own company to make some of the core components, and most of the remaining components were made by domestic foundries.

  The core technical points of the bionic prosthetic robotic arm still lie in the software algorithm level and the main sensors. Metaverse will handle these by itself. Other hardware aspects will be directly dispatched to domestic foundries for manufacturing, and Metaverse will then perform the final assembly and packaging of the products.

 Lu An said in a deep voice: "The other key point is marketing and publicity, which is also very important. I decided to spend 300 million directly on publicity and marketing."

 The competitiveness of Metaverse Intelligent Control's product is self-evident. As a high-tech product, the core element is to have its own unique core technological advantages, but at the same time, the marketing and publicity of the product are also very important.

 Although gold will always shine, it does not work if it shines too late.

The company's bionic prosthetic robotic arm product is not worried that no consumers will buy it, but the biggest problem is that many consumers who are in demand for this product have no idea that such an awesome thing exists.

 As long as the disabled consumer groups in need know about this product, there will be no worries about selling it.

  Meng Qiuyan was surprised when she heard his decision and said: "Including the funds that can be borrowed, the company only has about 500 million in total, and 300 million will be spent on marketing and promotion. Is it too much? Equipment production line procurement, personnel expansion, Venue expansion costs money. "

Lu An said: "The focus at this stage is to let the disabled community know about our products. This is the top priority. Once they know it, they will order it, so we cannot save money on marketing and publicity. We have to spend money."

"Metaverse Intelligent Control wants to promote its products widely, and now it can only use real money to promote it. Once the publicity is done, sales will not be bad, and the funds will be withdrawn quickly."

 Obviously, Lu An has great confidence in the bionic prosthetic robotic arm he has developed. He is confident that with the technical content of this product and the price of 20,000 yuan, as long as the disabled people in need will basically choose to buy it, and they can afford it.


· Staff recruitment continues to expand on a large scale, equipment procurement is also put on the agenda, and an entire factory building is rented to establish a product production line.

 Publicity and marketing were also carried out, and Lu An was looking for a bank loan.

 The company's 200 million yuan of funds has been received, and there is sufficient collateral. In addition, the bank has investigated the market feedback of Yuanjie Intelligent Control's product, and has successfully granted the company a 300 million yuan loan.

By mid-December, the staff had expanded to 15 times the original number, approaching 500 people.

 In addition, the company has also successfully opened online flagship stores on several e-commerce platforms. Orders can also be placed directly on the company's official website and product pre-sales are directly open.

 In terms of offline sales, currently, in addition to the distributor Quanta Company, Lu An is building an offline sales store in the commercial center of Jianing City. After all, the company is headquartered in Jianing City.

At the same time, Metaverse Intelligent Control has opened official self-media accounts on major social media platforms, and frequently publishes content related to bionic prosthetic limb products on major social media platforms.

  The video content previously recorded at the exhibition, including some video materials recorded by the team earlier, are now put to use and uploaded to social media accounts for promotion.

 After the staff expansion, several employees have been assigned to manage and operate the company’s official social media accounts.

 In the 300 million publicity budget, part of it is given to some well-known technology bloggers or Internet opinion leaders.

  Carry out business promotion cooperation with these big V bloggers and let them promote Metaverse Intelligent Control's products.

 Judging from the data feedback after the push, the effect is not bad.

 …

 As time goes by, this product of Metaverse Intelligent Control has become more and more famous on the Internet, and has attracted more and more attention from netizens.

 On December 27th, Tianpo’s traffic finally arrived.

 Because the product itself is excellent, stunning enough, and can withstand the test, coupled with the adequate publicity, the two superimposed on each other and finally caused a qualitative change in traffic.

  There are more and more netizens discussing this product online, and the topic is becoming more and more popular.

  [Holy shit, this robotic arm is simply incredible. ]

  [The disabled guy in the video can easily grasp and operate it flexibly, and it feels like a real hand. ]

As a father of a disabled person who has lost both arms, seeing this product brought tears to my eyes. Comparing the prosthetic limbs I bought for my son before, they are so different from this one. What makes me even more unbelievable is that it only costs 20,000 yuan. I already placed the order without hesitation. ]

  [The movements of the robotic arm in the video are smooth and natural, and it can complete so many fine movements, such as threading needles and playing the piano. The R&D team is amazing! ]

  [I feel that this is not only a prosthetic limb, but also an artifact that changes the fate of disabled people. ]

  [With it, disabled people can take care of themselves again, which is really important for disabled people. ]

  [Foreign prosthetic technology has always been leading. I didn’t expect that our country could overtake them in a corner and produce such a powerful product. ]

  [The rise of domestic products must be praised! ]

It would be great if the battery life of the robotic arm could be further improved. ]

  [In the video, the disabled brother uses a robotic arm to play basketball. His movements are seamless. The response speed and power of the robotic arm exceeded my expectations. ]

  [If this robotic arm could be connected to a mobile phone, and the functional parameters, such as grip strength and sensor sensitivity, could be adjusted through the APP, it would be even more perfect. It would be full of technological sense. ]

  [Is this really made in China? And it’s only 20,000 yuan? Begging for connection! I want to buy one for my dad! ]

  …